˳òåðàòóðà ³ç ðîçä³ëó Êóëüòóðà ³ ñóñï³ëüñòâî

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  Ãðèöàê ß.

  Íàâ³ãàòîð ç ³ñòî𳿠Óêðà¿íè. Ðóñü

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  Íàâ³ãàòîð ç ³ñòî𳿠Óêðà¿íè. Ðóñü Ãðèöàê ß.

  «Íàâ³ãàòîð» îõîïëþº IX—X111 ñòîë³òòÿ — ïåð³îä, çà ÿêèé ó Ñõ³äí³é ªâðîï³ é çîêðåìà íà òåðåíàõ ñó÷àñíî¿ Óêðà¿íè òðàïèëîñÿ ÷èìàëî êàðêîëîìíèõ ïåðåòâîðåíü: âèíèêëà ðóñüêà äåðæàâí³ñòü, íà óêðà¿íñüê³ çåìë³ ïðèéøëè öèâ³ë³çàö³ÿ, ïèñåìí³ñòü ³ õðèñòèÿíñòâî, ðîçâèíóëàñÿ îðèã³íàëüíà äàâíüîðóñüêà êóëüòóðà, âèíèêëè Êè¿â, ×åðí³ã³â, Âîëîäèìèð òà ³íø³ ì³ñòà. Àâòîðè íå ïðîñòî ðîçïîâ³äàþòü ³ñòîð³þ Ðóñ³, à é ðîçâ³þþòü ì³ôè, ³ç íåþ ïîâ'ÿçàí³, ïðîâîäÿòü ïàðàëåë³ ç³ ñâ³òîâèìè ïðîöåñàìè é íàâ÷àþòü êðàùå ðîçóì³òè ³ñòîðè÷í³ êîíòåêñòè. Êíèæêà îð³ºíòîâàíà íà ñòàðøîêëàñíèê³â, ñòóäåíò³â ³ âñ³õ, õòî ïî÷èíຠçíàéîìñòâî ç ³ñòîð³ºþ Óêðà¿íè.

  295,00 ãðí àáî
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  Ìåðô³-Õ³ñêîê Å.

  Green Witch. Óí³âåðñàëüíèé äîâ³äíèê ³ç ïðèðîäíî¿ ìà㳿 ðîñëèí, åô³ðíèõ îë³é òà ì³íåðàë³â

  320,00 ãðí

  Êóïèòè

  

  Green Witch. Óí³âåðñàëüíèé äîâ³äíèê ³ç ïðèðîäíî¿ ìà㳿 ðîñëèí, åô³ðíèõ îë³é òà ì³íåðàë³â Ìåðô³-Õ³ñêîê Åéð³í

  Çåëåíà â³äüìà — òðàâíèöÿ, íàòóðàë³ñòêà, ö³ëèòåëüêà é ìóäðà æ³íêà. Âîíà ÷åðïຠñèëó â ïðèðîä³ é çàñòîñîâóº ¿¿ íà êîðèñòü ñîá³ òà ëþäÿì. Âîíà — àâòîðêà êíèãè, ÿêà äîëó÷èòü âàñ äî ñâ³òó òðàâ, ì³íåðàë³â, åô³ðíèõ îë³é, íàâ÷èòü âèêîðèñòîâóâàòè ¿õ ó ùîäåííîìó ïîáóò³ é ïîêàæå, ÿê äîñÿãòè ãàðìîí³¿ òà ð³âíîâàãè. Ïîñ³áíèê ì³ñòèòü çðîçóì³ë³ âêàç³âêè é ïðîñò³ ðåöåïòè, ÿê³, çâ³ñíî, íå ïåðåòâîðÿòü âàñ íà â³äüìó, îäíàê äîïîìîæóòü ï³çíàòè äåÿê³ ñåêðåòè ïðèðîäè é íàøèõ ïðåäê³â òà ïîë³ïøèòè ñâîº æèòòÿ.

  320,00 ãðí àáî
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  Êóøí³ð Ð.

  ijé! Äðóã³ 100 000 êðîê³â äî óñï³õó

  116,00 ãðí

  Êóïèòè

  

  ijé! Äðóã³ 100 000 êðîê³â äî óñï³õó Êóøí³ð Ð.

  Êíèãà "ijé!" - äðóãà ç òðèëî㳿 "Ñòâîðþé! ijé! Äîñÿãàé!" âîíà ïîêëèêàíà çàáåçïå÷èòè ÷èòà÷à óñ³ìà íåîáõ³äíèìè ³íñòðóìåíòàìè òàéì-ìåíåäæìåíòó äëÿ øâèäøîãî ³ ëåãøîãî äîñÿãíåííÿ âëàñíèõ ö³ëåé. ², ùî âàæëèâî, çà÷³ïຠíàáàãàòî øèðøå êîëî ïèòàíü, àí³æ ëèøå ïîâ'ÿçàíèõ ç óïðàâë³ííÿ ÷àñîì, à çàãàëîì á³ëüø³ñòü òîãî, ùî ôîðìóº ñïîñ³á ìèñëåííÿ óñï³øíî¿ ³ øàñëèâî¿ ëþäèíè. Ïðèçíà÷åíà äëÿ âñ³õ, õòî ïðàãíå ïîñò³éíîãî îñîáèñò³ñíîãî çðîñòàííÿ ³ õî÷å çì³íèòè ñâ³ò íà êðàùå, ïî÷èíàþ÷è ç ñåáå.

  116,00 ãðí àáî
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  Êóãàé À.

  Àáñóðä çëà â ôîðìàòå èðîíèè

  84,00 ãðí

  Êóïèòè

  

  Àáñóðä çëà â ôîðìàòå èðîíèè Êóãàé À.

  Ýòà êíèãà çàäóìàíà êàê ñâîåîáðàçíîå ââåäåíèå â ìèð èðîíèè, ïðîòèâîñòîÿùåé çëó â ðàçëè÷íûõ åãî ïðîÿâëåíèÿõ. Òàêîãî ðîäà èðîíèÿ - èçðå÷åíèå ìûñëè ñðåäñòâàìè ôèëîñîôñêîé êðèòèêè, â èíîñêàçàòåëüíîé ôîðìå õóäîæåñòâåííîé ñàòèðû ïîçâîëÿåò íå òîëüêî âûðàçèòü èñòèíó, íî è âîçâûñèòüñÿ íàä òåìíûìè, íåïðèÿòíûìè ñòîðîíàìè ÷åëîâå÷åñêîãî áûòèÿ, áëîêèðîâàòü, íåéòðàëèçîâàòü è ïðåäóïðåäèòü èõ íåãàòèâíûå ïîñëåäñòâèÿ. Êíèãà ÿâëÿåòñÿ ïîëåçíûì ðåñóðñîì íå òîëüêî äëÿ ïñèõîëîãîâ, ñîöèîëîãîâ, ïîëèòîëîãîâ, êóëüòóðîëîãîâ, ïðåïîäàâàòåëåé, ñòóäåíòîâ, àñïèðàíòîâ, íî è äëÿ øèðîêîãî êðóãà ÷èòàòåëåé, çàèíòåðåñîâàííûõ â ïîíèìàíèè ïðèðîäû ýòè÷åñêèõ ïðîáëåì íà îñíîâå ëîãèêè àññîöèàöèé è ïàðàäîêñîâ.

  84,00 ãðí àáî
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  ×àéêîâñüêèé Î.Ì.

  Ïñèõîëîã³ÿ êîíôë³êòíîñò³ ìîëîäøèõ ï³äë³òê³â, ñõèëüíèõ äî äåâ³àíòíî¿ ïîâåä³íêè: Ìîíîãðàô³ÿ

  191,00 ãðí

  Êóïèòè

  

  Ïñèõîëîã³ÿ êîíôë³êòíîñò³ ìîëîäøèõ ï³äë³òê³â, ñõèëüíèõ äî äåâ³àíòíî¿ ïîâåä³íêè: Ìîíîãðàô³ÿ ×àéêîâñüêèé Î Ì

  Ìîíîãðàô³ÿ ïðèñâÿ÷åíà äîñë³äæåííþ ïñèõîëîã³÷íèõ îñîáëèâîñòåé êîíôë³êòíîñò³ ó ï³äë³òê³â, ñõèëüíèõ äî äåâ³àíòíî¿ ïîâåä³íêè. Âèñâ³òëåíî ñòàí ðîçðîáëåííÿ ïðîáëåìè êîíôë³êòíîñò³ ó ïñèõîëîãî-ïåäàãîã³÷í³é ë³òåðàòóð³, ðîçêðèòî ïñèõîëîã³÷íó ñòðóêòóðó êîíôë³êòíîñò³ ìîëîäøèõ ï³äë³òê³â, ñõèëüíèõ äî äåâ³àíòíî¿ ïîâåä³íêè. Ïðîàíàë³çîâàíî ìåòîäè÷íó áàçó òà îñíîâí³ åòàïè åìï³ðè÷íîãî äîñë³äæåííÿ ïñèõîëîã³÷íîãî çì³ñòó êîíôë³êòíîñò³ ó ìîëîäøèõ ï³äë³òê³â, ñõèëüíèõ äî äåâ³àíòíî¿ ïîâåä³íêè. Åìï³ðè÷íî äîñë³äæåíî ïñèõîëîã³÷í³ îñîáëèâîñò³ êîíôë³êòíîñò³ ï³äë³òê³â, ñõèëüíèõ äî äåâ³àíòíî¿ ïîâåä³íêè. Äëÿ ïñèõîëîã³â, âèêëàäà÷³â, àñï³ðàíò³â, ñòóäåíò³â ïñèõîëîã³÷íèõ ôàêóëüòåò³â óí³âåðñèòåò³â, óñ³õ, õòî ö³êàâèòüñÿ ïðîáëåìàìè êîíôë³êòíîñò³ îñîáèñòîñò³, ñõèëüíî¿ äî äåâ³àíòíî¿ ïîâåä³íêè.

  191,00 ãðí àáî
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  Êàää³ Å.

  Ïðèñóòí³ñòü. ßê ñïðÿìóâàòè ñâî¿ ñèëè íà äîñÿãíåííÿ óñï³õó

  165,00 ãðí

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  Ïðèñóòí³ñòü. ßê ñïðÿìóâàòè ñâî¿ ñèëè íà äîñÿãíåííÿ óñï³õó Êàää³ Å.

  Ìð³ºòå íàâ÷èòèñÿ âïåâíåíî äîëàòè ïåðåøêîäè, â³ðèòè ó âëàñí³ ñèëè, íå çâàæàòè íà ÷óæó äóìêó, ðàä³òè æèòòþ é êîíòðîëþâàòè ñâîº ò³ëî? Ââàæàºòå, ùî ïîçáóòèñÿ òðèâîãè é áåçãëóçäèõ ïåðåä÷óòò³â ó ñòðåñîâèõ ñèòóàö³ÿõ íåìîæëèâî? Åì³ Êàää³, â³äîìà ôàõ³â÷èíÿ ³ç ñîö³àëüíî¿ ïñèõîëî㳿, àâòîðêà ö³êàâèõ ðîçðîáîê ³ç ïñèõîëî㳿 æèòòºâîãî óñï³õó é ðîçâèòêó îñîáèñòîñò³, ä³ëèòüñÿ ç ÷èòà÷àìè 䳺âèìè ìåõàí³çìàìè: ÿê çäîáóòè âëàäó íàä ñîáîþ, äîñÿãòè æèòòºâèõ âåðøèí, ïîçáóòèñÿ ñóìí³â³â ó ñîá³ é íàâ÷èòèñÿ «áóòè ïðèñóòí³ì».

  165,00 ãðí àáî
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  Ãðåñü À.

  ijâ÷àòà òà õëîïö³; âèõîâóâàòè ïî ð³çíîìó

  109,00 ãðí

  Êóïèòè

  

  ijâ÷àòà òà õëîïö³; âèõîâóâàòè ïî ð³çíîìó Ãðåñü À.

  109,00 ãðí àáî
• 

  Ëóíà Å.

  ̳æ òðåáà òà õî÷ó. Çíàéäè ³ ïëåêàé ñâîþ ïðèñòðàñòü

  500,00 ãðí

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  ̳æ òðåáà òà õî÷ó. Çíàéäè ³ ïëåêàé ñâîþ ïðèñòðàñòü Ëóíà Åëü

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  Ìàêë³í À.

  Ìîòèâóþ÷à øêîëà

  340,00 ãðí

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  Ìîòèâóþ÷à øêîëà Ìàêë³í Àëàí

  Ó êíèç³ ïðåäñòàâëåíà îðèã³íàëüíà àâòîðñüêà ìîäåëü íàâ÷àëüíî¿ ìîòèâàö³¿ äëÿ ñó÷àñíî¿ çàãàëüíîîñâ³òíüî¿ øêîëè, ÿêà ìຠ÷èñëåííèõ ïðèõèëüíèê³â ³ ïîñë³äîâíèê³â ñåðåä ïåäàãîã³÷íî¿ ñï³ëüíîòè Âåëèêî¿ Áðèòàí³¿, îñîáëèâî ó Øîòëàí䳿. Îñíîâíèìè ï³äâàëèíàìè ö³º¿ ìîäåë³ º øèðîêîâ³äîì³ ó Çàõ³äí³é ïñèõîëî㳿 òåî𳿠ñàìîäåòåðì³íàö³¿ òà êîãí³òèâíîãî íàëàøòóâàííÿ. Îäíàê öå íå íàóêîâà ìîíîãðàô³ÿ, ÿê ³ íå òðèâ³àëüíà äîá³ðêà ï³äêàçîê òà ïîðàä äëÿ ðîáîòè â êëàñ³ (õî÷à åëåìåíòè òîãî é ³íøîãî ó í³é òåæ º). ×èòà÷åâ³ ïðîïîíóºòüñÿ ´ðóíòîâíèé àíàë³ç óñ³õ àñïåêò³â ôóíêö³îíóâàííÿ ñó÷àñíî¿ øêîëè ç ìåòîþ ïîøóêó â³äïîâ³ä³ íà òðè ãîëîâí³ çàïèòàííÿ: ÷îìó îäí³ ó÷í³ ìîòèâîâàí³ äëÿ íàâ÷àííÿ â øêîë³, à ³íø³ ç àíàëîã³÷íèìè ³íòåëåêòóàëüíèìè çä³áíîñòÿìè — í³, ÷îìó îäí³ é ò³ ñàì³ ó÷í³ ìîòèâîâàí³ äëÿ íàâ÷àííÿ â îäíèõ êëàñàõ òà øêîëàõ ³ íå ìîòèâîâàí³ â ³íøèõ, à íàéãîëîâí³øå — ÿê çðîáèòè òàê, ùîá ä³òè â øêîë³ õîò³ëè â÷èòèñÿ?
  Àâòîð ðåòåëüíî îïèñóº ñâîþ «ìîòèâàö³éíó ìàòðèöþ», îêðåì³ øàðè ÿêî¿ óïîä³áíþº ñèñòåì³ ë³íç äëÿ «íàâåäåííÿ íà ð³çê³ñòü» ïðè îãëÿä³ ð³çíèõ ãîðèçîíò³â «ìîòèâàö³éíî¿» øêîëè.
  Êíèãà áóäå êîðèñíîþ äëÿ âñ³õ òåîðåòèê³â ³ ïðàêòèê³â ç ïñèõîëîã³÷íî¿ ï³äòðèìêè Íîâî¿ óêðà¿íñüêî¿ øêîëè, äëÿ êåð³âíèê³â øê³ë, øê³ëüíèõ ïñèõîëîã³â, ó÷èòåë³â ³ âèõîâàòåë³â, à òàêîæ äëÿ ñòóäåíò³â âèùèõ íàâ÷àëüíèõ çàêëàä³â ç â³äïîâ³äíèõ íàïðÿìê³â ï³äãîòîâêè.

  340,00 ãðí àáî
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  Ïèãóëåâñêèé Â.

  Èñêóññòâî è àðò ïðàêòèêà

  124,00 ãðí

  Êóïèòè

  

  Èñêóññòâî è àðò ïðàêòèêà Ïèãóëåâñêèé Â.

  Â. Î. Ïèãóëåâñêèé ðàññìàòðèâàåò îñíîâíûå êîíöåïöèè è ýëåìåíòû èñêóññòâà, îòñëåæèâàÿ òðàíñôîðìàöèþ åãî ïîíèìàíèÿ îò ýëèòàðíûõ êîíöåïöèé ê òåîðèè èñêóññòâà êàê ñîöèàëüíîãî èíñòèòóòà. Ãëàâíûé ïðåäìåò èñêóññòâà — ÷åëîâåê è åãî òâîð÷åñêèå âîçìîæíîñòè, ñëåäîâàòåëüíî, ïîíèìàíèå èñêóññòâà ïðåäïîëàãàåò ïîñòîÿííîå ðàñøèðåíèå ïîçíàâàòåëüíîãî ãîðèçîíòà. Ýñòåòèêó ìàíèïóëÿöèè ñ îáúåêòàìè è äåéñòâèÿìè ëþäåé â ñàìîé äåéñòâèòåëüíîñòè àâòîð õàðàêòåðèçóåò êàê àðò-ïðàêòèêó. Òàêàÿ ìîäåëü «èñêóññòâà» íå óêëàäûâàåòñÿ â òðàäèöèîííûå îïðåäåëåíèÿ. Èìåííî òàêîé íåñòàíäàðòíûé ïîäõîä ê èñêóññòâó è âûäåëÿåò ýòó êíèãó. Âåäü ïðîäóêòû òàêîãî èñêóññòâà ìîãóò ñòàòü, à ìîãóò è íå ñòàòü «õóäîæåñòâåííûì ñîáûòèåì», èëè íàñòîÿùèì ïðîèçâåäåíèåì. Êíèãà áóäåò ïîëåçíà ëþáîçíàòåëüíîìó ÷èòàòåëþ, ñòóäåíòàì, õóäîæíèêàì, ìóçûêàíòàì, ïèñàòåëÿì, ñëîâîì, âñåì, êòî çàäóìûâàåòñÿ íàä õóäîæåñòâåííûìè ôåíîìåíàìè ñîâðåìåííîé êóëüòóðû. V. Pigulevsky considers the main conceptions and elements of the art, tracing the transformation of its understanding from the elitist conceptions to the theory of art as a social institution. The main object of the art is man and his creative abilities. Thus, understanding of the art implies a constant extension of the cognitive horizon. The author views the aesthetics of manipulation with objects and human actions in reality as art-practice. Such model of "art" doesn't fit into traditional definitions. This non-standard approach is the main characteristic of the book that distinguishes it among other books. No one can be sure that the products of such "art" can become an "artistic event" or a genuine work of art. The book will be useful for an inquisitive reader, for students, artists, musicians, writer. In other words, for all those who reflect on the artistic phenomena of the modern culture.

  124,00 ãðí àáî
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  Äåðíäîðôåð Å.

  Ñåíñîðèêà. Êàê ëþäè âîñïðèíèìàþò ïðîäóêòû ïèòàíèÿ

  223,00 ãðí

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  Ñåíñîðèêà. Êàê ëþäè âîñïðèíèìàþò ïðîäóêòû ïèòàíèÿ Äåðíäîðôåð Å.

  Ñåíñîðèêà - ýòî íîâàÿ îáëàñòü íàóêè, íàïðàâëåííàÿ íà èññëåäîâàíèå âîñïðèÿòèÿ ïðîäóêòîâ ïèòàíèÿ (è íå òîëüêî) îðãàíàìè ÷óâñòâ ÷åëîâåêà. Åâà Äåðíäîðôåð îïèñûâàåò åå ïðèìåíåíèå â õîäå ðàçðàáîòêè ïðîäóêòîâ, â êîíòðîëå êà÷åñòâà è åãî óëó÷øåíèè, äëÿ ñíèæåíèÿ ïðîèçâîäñòâåííûõ çàòðàò, à òàêæå â èññëåäîâàíèÿõ ðûíêà.  êíèãå ïðèâåäåíû îñíîâíûå ìåòîäû ñåíñîðíûõ èññëåäîâàíèé, ìåòîäû îáó÷åíèÿ è òðåíèðîâêè äåãóñòàòîðîâ, îñíîâíûå ôàêòîðû âëèÿíèÿ íà âîñïðèÿòèå ïðîäóêòîâ (óïàêîâêà, ïîñóäà, èíòåðüåð ìàãàçèíà). Ìíîæåñòâî ïðèìåðîâ è íàãëÿäíûõ èëëþñòðàöèé äåëàþò êíèãó óäîáíîé â ïðàêòè÷åñêîì ïðèìåíåíèè. Êíèãà, ïðåæäå âñåãî, áóäåò èíòåðåñíà äëÿ ëþäåé, ïðèíèìàþùèõ íåïîñðåäñòâåííîå ó÷àñòèå â ðàçðàáîòêå ïðîäóêòà, óñîâåðøåíñòâîâàíèè ïðîäóêòîâîé ëèíåéêè, ìàðêåòîëîãàì, ëþäÿì, ðàáîòàþùèì â ñåêòîðå îáùåñòâåííîãî ïèòàíèÿ, à òàêæå âñåì òåì, êòî õîòåë áû ñòàòü ýêñïåðòîì â ïðàâèëüíîì è áåçîïàñíîì (÷òî íåìàëîâàæíî) âûáîðå ïðîäóêòîâ ïèòàíèÿ è èõ îöåíêå. Sensorics is a new field of science that is aimed at examining the perception of food products (among other) by human sense organs. Eva Derndor-fer describes its application during the process of product development, in quality control and its improvement, for cost saving and in market researches. The book covers the main methods of sensory researches, the methods of training panelists, the main factors that influence the perception of products (packaging, glassware, shop interior). Variety of examples and illustrations make the book easy to use. The book will be of special interest for those who are directly involved in product development, in improving product line, for marketing specialists, for the people who work in the field of food services and for all those who would like to become an expert in a correct and safe choice of food products and their evaluation.

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  Ôëåðè Ì.

  Ñòðàñòü è åå âëå÷åíèå

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  Êóïèòè

  

  Ñòðàñòü è åå âëå÷åíèå Ôëåðè Ì.

  «Ñòðàñòü è åå ëå÷åíèå» ïðîäîëæàåò ñåðèþ êíèã «Ìåäèöèíà äóõà». Ëþáîâíàÿ ñòðàñòü, ïî ìíåíèþ àâòîðà, ìîæåò ïðîäîëæèòü ñïèñîê áîëåçíåííûõ ñòðàñòåé, êîòîðûå ïðèâîäÿò ê àòðîôèè âîëè. Ïî ñâîåìó âîçäåéñòâèþ, îíà ðàâíîöåííà àëêîãîëèçìó, êóðåíèþ è íàðêîìàíèè. Ñëåäîâàòåëüíî, ñïîñîá åå «ëå÷åíèÿ» äîëæåí áûòü àíàëîãè÷íûì: íåîáõîäèìî îãðàäèòü ÷åëîâåêà îò âëèÿíèÿ åãî «ïàññèè», ÷òîáû îíà íå èìåëà âîçìîæíîñòè îòðàâëÿòü åãî ñâîèìè ëþáîâíûìè ÷àðàìè. Àâòîð èññëåäóåò ïðè÷èíû ñòðàñòè êàê ïàòîëîãèè, îáúÿñíÿåò ïðîöåññû, åå ïîðîæäàþùèå, ïðèçíàêè, äèàãíîç è ïðîãíîçû. ×òî èíòåðåñíî, ïî ìíåíèþ àâòîðà, ïîòåíöèàëüíûå æåðòâû ýòîé áîëåçíè - ýòî èñêëþ÷èòåëüíî ìóæ÷èíû. Ñîîòâåòñòâåííî, æåíùèíû - ýòî «íîñèòåëè» ýòîãî âèðóñà...

  98,00 ãðí àáî

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